This position will focus on developing marketing content that will be used to support new product launch campaigns in the future. The intern will focus on two to three products and will develop a research plan to identify third party data, regulatory guidelines, peer reviewed research, professional association data that could be used to support the given products. The intern will annotate these resources, synthesize data, summarize any messages that can be used. The intern will also research different marketing/message/social media channels that could be used to get these messages out to the respective customer groups for the different products. The intern will document their work and develop a final presentation to be shared with product management and marketing communications team members. While this is for healthcare, upon completion of this work, you should be able to tell a nice story about your summer experience and bridging that to marketing analyst or consulting work when you interview for full time jobs in the Fall.
The intern will report to a Product Manager within the Marketing Organization.